Email Growth Guide
Everything I know about growing, scaling, and monetizing newsletters
Email Growth Guide is a practical ebook for people who want to launch, grow, and monetize an email newsletter.
It focuses on tactics that actually move the needle: finding your angle, picking a platform, getting the first 100 subscribers, writing emails people open, and using subject lines, preview text, and simple testing without overthinking it.
It also covers organic growth through SEO, referrals, cross-promotions, community, and lead magnets, plus paid growth, retention, metrics, and ways to make money from sponsorships, affiliates, products, and paid subscriptions. The book is 100+ pages and leans on frameworks, examples, and hard-earned lessons from years of building newsletters.